Lime Green Strategy
The Go-to-Market Consultancy for ServiceNow App Partners
Your GTM Expert.
Lime Green Strategy was founded by Prabhas KC, the first GTM Strategy hire in ServiceNow’s App Store CoE.
Over three years at ServiceNow, Prabhas:
Built the GTM program for “Built on ServiceNow” Store Apps
Launched 30+ partner apps worldwide and supported strategic partners from launch to growth
Was a top performer, being promoted twice in back-to-back years
Won an award for driving “marketing excellence globally” presented by the SVP of Global Partnerships
“Prabhas was the pioneer in shaping the GTM motion for Store Partners. He’s always ahead of the curve, guiding partners to stand out in the market.”
- GTM Lead, ServiceNow
A simple framework, focusing on what matters:
Assess
Evaluate your current go-to-market motions and strategy.
Learn
Learn the best practices for app go-to-market and how to maximize your ServiceNow partnership.
Craft
Craft the right message for your customer personas.
Activate
An action plan tailored for you, cutting through the noise.
“I had the pleasure of working with Prabhas during my early days at AutomatePro, when our team was just beginning to establish our presence within the ServiceNow ecosystem. Prabhas was an incredible partner and resource. His deep knowledge of ServiceNow’s inner workings, especially within the COE, was absolutely invaluable as we built out our store listing and grew our brand on the platform.
He brought a perfect mix of organization, creativity, and collaboration to every project. He kept us on pace, came up with new and engaging ways to showcase our brand, and was endlessly patient throughout the process. Together, we created some truly impactful collateral and content that helped AutomatePro stand out in a competitive space.
I’d highly recommend him to any team lucky enough to work with him.”